Empowered Women Empower Others

Founded by Aanal and Poonam, The Fit Fab Co was born from a shared passion for wellness and a deeper purpose — to not only empower fitness enthusiasts but to uplift women and communities around the world who deserve so much more. #MoveToMatter is our way of giving back — with every purchase, we move together for change

#MoveToMatter is more than fitness — it’s a movement where every woman’s strength becomes someone else’s hope. With every workout you power through, you’re powering change. Every purchase from The Fit Fab Co helps uplift women and girls through health, education, and opportunity with CARE. 

”We make a living by what we get.

 We make a life by what we give"

-Winston Churchill

Every purchase fuels change


We proudly pledge 2% of our annual sales to CARE, supporting programs that empower women and girls across the globe.

Why CARE?

We admire their work in gender equality and poverty alleviation—values that align with our brand’s vision.

1/10
1 in every 10 women in the world lives in extreme poverty
60%
60% of hungry people globally are women and girls
126
126 million more women than men face severe food insecurity
2/3
In nearly 2/3 of countries, women suffer more from hunger than men
1/4
Nearly 1 in 4 unmarried mothers with children live in poverty

Your purchase makes a difference. Look good. Feel strong. Make every move matter.

Join Us

Your purchases support this mission.
Follow #MoveToMatter to see real stories, impact updates, and how your contribution is changing lives.

Note: The Fit Fab Co is not affiliated with CARE. Donations are made independently. Learn more about CARE’s work at care.org